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Social Media Manager

Website The Social Lights

At The Social Lights®, Social Media Managers are responsible for leading, executing and overseeing social media initiatives that support the client’s marketing goals. Success in this role is being a self-starter with the ability to work across departments and learn quickly as you grow with our clients.

Responsibilities

  • Manage and optimize social media advertising campaigns
  • Develop, implement, and manage social media communities and strategies
  • Analyze data to understand campaign effectiveness, improve spend effectiveness, etc. in order to make strategic changes to meet client’s business goals
  • Track, measure, and audit social media KPIs
  • Maintain strong time management, project management, organization, and prioritization skills in order to complete multiple client requests and deliverables in a timely manner; engage Account Manager for input and feedback when needed
  • Measure effectiveness of media campaigns, analyzing data to support insights, key takeaways, and optimizations on a regular basis in order to present monthly, quarterly, and yearly reports for clients
  • Build and manage a rich content/editorial strategy that attracts and engages target audiences
  • Work with brand and account teams to develop ideas and produce original content that can be utilized across multiple social media marketing channels
  • Manage, create, and oversee social media content
  • Train others on the team by providing constructive feedback, shared learnings, and guiding through experiences
  • Present new ideas to improve performance across TSL client accounts and internal processes
  • Stay current with client, competitor, and industry news in order to provide answers to point of view requests from clients
  • Represent The Social Lights to clients and as a brand ambassador in the community

Qualifications

Minimum Qualifications

  • Stellar writing, editing, and proofreading skills – writing samples required
  • Effective presentation skills
  • Proficient in MS Office software
  • Maintains confidentiality with business relations, personnel matters, proprietary matters
  • Strong attention to detail, well-organized, strong time-management, and prioritization skills
  • Ability to work independently and take initiative
  • Bachelor’s Degree in Journalism, English, Public Relations, Marketing or related communications field

Preferred Qualifications

  • Experience with paid social media campaigns
  • 1-3+ years experience in Marketing, Communications, Social Media-specific areas
  • Experience with G Suite (Google Apps) tools
  • Experience with Apple iWork (Keynote, Pages)

Application

If you think you’d be a good fit for The Social Lights® Social Media Manager position, we want to hear from you! Please email your resume to careers@thesocial-lights.com

To apply for this job email your details to careers@thesocial-lights.com