Ad Fed Morning Program

Thank you Fredrikson & Byron for hosting!

 

Trends, Opportunities & Traps: What’s New in the World of Advertising                     

Date:  Thursday, August 1, 2019

Times:  7:30 a.m. – Registration & Continental Breakfast

8:00 – 9:00 a.m. – Program

Location:  Fredrikson & Byron, P.A., 200 South Sixth Street, Suite 4000, Minneapolis, MN 55402

Join John Pickerill and Courtney Thompson, advertising attorneys in the Advertising, Marketing & Trademark Group at Fredrikson & Byron, and Clark Rector, Executive Vice President of Government Affairs at the American Advertising Federation (AAF), for an AdFed morning program. We will discuss trends, opportunities and traps, and will provide practical solutions so you understand legal issues and can reduce risk.

Our presenters will cover:

Disclosure and enforcement trends in quick content and social media.

New material entered the public domain for the first time in 20 years on January 1, 2019, and it presents significant marketing opportunities and risks.

The impact of government regulations on the advertising industry.

 

Presenters:

John Pickerill, a Shareholder at Fredrikson & Byron, assists clients with trademark planning, prosecution and enforcement, social media marketing planning and compliance, ad copy and sweepstakes/promotions compliance, industry agreements, dispute resolution, content licensing, and copyright matters. John was an Account Executive at Carmichael Lynch Advertising for 5 years in the mid-90s. He is also a former Board Member of the Advertising Federation of Minnesota and is currently its legal counsel.

Courtney A. H. Thompson, a Senior Associate at Fredrikson & Byron, focuses on trademark, copyright, anti-counterfeiting, licensing, brand management, and commercial agreements. Courtney uses her experience to develop and implement creative intellectual property strategies to address each of her client’s unique needs. She currently serves on the Board of Directors for the Advertising Federation of Minnesota and is on the Minnesota Film and TV Board.

Clark Rector  is the Executive Vice President of Government Affairs for the American Advertising Federation (AAF) headquartered in Washington, D.C. In his role as chief public policy advocate for the Federation, Rector meets with lawmakers and regulators to educate them about advertising and represent the industry’s position on important legislative and regulatory matters.  He has testified for the AAF before the U.S. Senate and Federal Trade Commission, as well as numerous state legislatures and city governments.         

 

Attend the program to enter for a chance to win an Ad Fed Annual Membership!

 

Register Here.
August1st7:30 am to 9:00 am2019

Cost

Members: Free

Students – $10

Non-Members: $20

Security Information: U.S. Bank Plaza follows a security protocol that requires all visitors to the building to register and be issued a guest badge. If you plan to attend this event, we strongly encourage registering at least 48 hours in advance, in order to expedite your arrival experience. Walk-in event attendees should allow for extra time for onsite security registration. For more information on the security process, click here.

 

 

Where

Fredrikson & Byron
200 South Sixth Street, Suite 4000
Minneapolis, MN

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