History
Advertising Federation of Minnesota's 100th Year Anniversary.
2006 marks the 100th Anniversary of the Advertising Federation of Minnesota (Ad Fed).
In its early form, The Ad Fed (first known as the Minneapolis Publicity Club) was created to promote the business and civic value of the Minneapolis area. 100 years later, Ad Fed is celebrating the Twin Cities' market strength and the global impact we have all made through leading brands, creative advertising campaigns and sound business practices.
The Advertising Federation of Minnesota was one of the first organized advertising clubs in the U.S. under the American Advertising Federation (AAF), which formed in 1905 when local advertising clubs across the country realized that to be effective it was imperative that they join together into a unified association.
Through the years, Ad Fed has consistently gathered influential business leaders to promote Minnesota, protect the integrity of the advertising profession, and enhance the quality and effectiveness of marketing communications in general. Ad Fed initiatives have included the promotion of strong creative across disciplines, programming and awards shows, social gatherings, the fight against unfair advertising and ad tax legislation, public service and community development, education relations, professional development, and much more.
Worth Noting: The Advertising Federation of Minnesota was the first club in the nation to form a Vigilance Committee in 1911, protecting public interests and the advertising profession by investigating false or misleading claims and seeking corrective action. The principles established by the committee became the foundation of the nation's first Better Business Bureau
The Gala — March 9, 2006: The centennial celebration culminated in a gala event on March 9, 2006, with an attendance of over 300 of our industry leaders dedicated to the advances of the business of advertising - a vital and essential part of the American economy and culture. We showcased a historic timeline featuring the intriguing evolution of the Ad Fed through changing media formats and business conditions. More importantly, we celebrated the consistently rich and creamy brands and advertising grown in our fine state over the past 100 years.
Affiliation
The Advertising Federation of Minnesota is affiliated with The American Advertising Federation (AAF). Headquartered in Washington, D.C., the AAF acts as the "Unifying Voice for Advertising." Celebrating its 100th anniversary in 2005, the AAF is the oldest national advertising trade association that represents 50,000 professionals in the advertising industry. The AAF has a national network of 200 ad clubs located in ad communities across the country. Through its 215 college chapters, the AAF provides 6,500 advertising students with real-world case studies and recruitment connections to corporate America. The AAF also has 130 blue chip corporate members that are advertisers, agencies and media companies, comprising the nation's leading brands and corporations. For more information, visit the AAF Web site at www.aaf.org
Awards
Members of the local advertising community are doing big things. Check that, gargantuan things. Ad Fed recognizes the efforts and accomplishments of these people through the following awards.
Board of Directors
President
Conor Lawrence
Conor Lawrence Represents
514 N 3rd St
Ste 101
Minneapolis, MN 55401
conor@clreps.com
(651) 325-8533
Past President
Sam Smolley
The Creative Group
800 Nicollet Mall
#2700
Minneapolis, MN 55402
sam.smolley@creativegroup.com
(612) 333-7990
Vice President
Dan Jacobson
Unleashed Productions/Displays
1121 Jackson St. NE.
#113
Minneapolis, MN 55413
danj@unleashedprod.com
(612) 767-3460
Board Term: 2007-2010
Treasurer
Erin McCloskey
KNOCKinc.
1315 Glenwood Ave
Minneapolis, MN 55405
esmccloskey@hotmail.com
(612) 333-6511
Board Term: 2007-2010
Ad2 President
Tricia Severson
brandsynchrony
tricia@triciajsdesigns.com
612-220-4256
Sponsorship
Natasha Evans
Comcast Spotlight
9705 Data Park Dr
Minnetonka, MN 55343
natasha_evans@cable.comcast.com
(952) 238-8956
Membership
Clint Roberts
One Simple Plan
4856 Columbus Ave S
Minneapolis, MN 55417
clint@onesimpleplan.com
(612) 242-3721
Communications
Amy Frantti
US Bancorp
800 Nicollet Mall, BC-MN-H23K
Minneapolis, MN 55403
amybethf@msn.com
(612) 303-0733
Digital Communications
Brian Haugen
Priority Integrated Marketing
6700 France Ave So.
Ste 300
Minneapolis, MN 55435
bhaugen@priorityresults.com
(952) 852-1167
Special Events
Cory Vandenberghe
Digital Ives
10061 Ives Ln
Maple Grove, MN 55369
cory.vandenberghe@gmail.com
(612) 245-9499
Programs
Steve Wallace
Krueger Wright
6409 City W Pkwy
Eden Prairie, MN 55344
stevebwallace@yahoo.com
(952) 946-1055
Ad2 Programs
Libby Hager
LaBreche
500 Washington Avenue South
Suite 2020
Minneapolis, MN 55415
lhager@labrechereputations.com
(612) 767-7633
Mentorship
Craig Pladson
Colle + McVoy
400 First AVENUE NORTH
SUITE 700
Minneapolis, MN 55401
Craig.Pladson@collemcvoy.com
Board Member at Large
Brendon Schrader
Antenna 100 S 5th St
19th Fl
Minneapolis, MN 55402
brendon@antennaagency.com
(612) 746-5070
Board Term: 2008-2011
Board Member at Large
Kathryn Duncan
FRWD Co.
420 5th St N
Ste 1186
Minneapolis, MN 55401
kathryn.duncan@frwdco.com
(612) 235-5150
Legislative
John Pickerill
Fredrikson & Byron, P.A.
200 S 6th St
Ste 4000
Minneapolis, MN 55402
jpickerill@fredlaw.com
(612) 492-7306
Board Term: 2007-2010
Student Advertising Summit
Christine Eide
Periscope
921 Washington Ave S
Minneapolis, MN 55415
ceide@periscope.com
(612) 399-0533
